@article{Abdul Rahman_Ahmad_Rosley_2018, title={Professional Perceptions of Green Roof and its Potential in Malaysian Market}, volume={3}, url={https://ajbes.e-iph.co.uk/index.php/ajbes/article/view/87}, DOI={10.21834/ajbes.v3i10.87}, abstractNote={<a style="cursor: pointer;" href="https://crossmark.crossref.org/dialog?doi=10.21834/ajbes.v3i10.87&domain=ajbes.e-iph.co.uk&uri_scheme=http;cm_version=v2.0" data-target="crossmark"><img src="/xmark.jpg" alt="" /></a><p>This paper discusses the perceptions towards green roof among Malaysian professionals in built environment industry and its potential in the country’s market. A total of 30 projects of local green roofs has been identified and used in this study. Online survey is used as a tool to get feedback from the professionals in the construction discipline, the landscape architect, architect, developer, government officer, urban planner, project executive and also academicians. Based on the findings, most of the professionals perceived that a green roof is beneficial to apply in order to sustain the country development in the future. </p><p>Keywords: Green roof; professional involvement; perception; green roof market</p><p><em>eISSN</em><em> 2398-4295 © 2018. The Authors. Published for AMER ABRA cE-Bs by e-International Publishing House, Ltd., UK. This is an open-access article under the CC BY-NC-ND license (http://creativecommons.org/licenses/by-nc-nd/4.0/). Peer–review under responsibility of AMER (Association of Malaysian Environment-Behaviour Researchers), ABRA (Association of Behavioural Researchers on Asians) and cE-Bs (Centre for Environment-Behaviour Studies), Faculty of Architecture, Planning & Surveying, Universiti Teknologi MARA, Malaysia.</em></p><p> </p>}, number={10}, journal={Asian Journal of Behavioural Studies}, author={Abdul Rahman, Syumi Rafida and Ahmad, Hamidah and Rosley, Muhamad Solehin Fitry}, year={2018}, month={Mar.}, pages={127–135} }