, Faculty of Business Management, Universiti Teknologi MARA (UiTM), Kota Bharu Campus, Wisma KUB, Jalan Sultan Ibrahim, 15050, Kota Bharu Kelantan, Malaysia, Malaysia
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Asian Journal of Behavioural Studies Vol. 3 No. 13 (2018): Sep / Oct - Articles
The Effects of User’s Attitude on the Intention to Purchase and to Revisit in Game Advertising
Abstract PDF